Ankur co-leads AlixPartners AI Monetization practice group. He is an expert in the application of AI/ML and data analytics-based solutions to the most pressing business problems across Commercial and Operational areas. Ankur's specialization is in Consumer industries (Retail, Consumer, Hospitality), where he has implemented multiple strategic Go-To-Market programs related to Customer Growth, Loyalty and Lifecycle Marketing, Marketing Effectiveness, Customer Experience and Personalization.