Alexandre joined the FSC Group in 2023 to develop the firm's "luxury" practice in particular. Alexandre draws on more than 20 years of entrepreneurial and managerial experience in luxury and consulting: founder of an online jewelry brand in 2005, AdMyJob in 2016 and Joïkka in 2018, he was then the general manager of the high jewelry brand Bäumer Vendôme. A 1995 graduate of HEC, with a CEMS master's degree and a "digital transformation" certification from INSEAD, Alexandre works in the luxury and entrepreneurship sectors.